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Posts filed under: Brand & Design

Trade Shows: Why Your Booth Should Reflect Your Brand

Attending a trade show is an effective way to gain exposure for your company and gives you the opportunity to interact directly with potential customers. You’ll have the chance to talk one-on-one with you target audience while demonstrating your product...
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The Power of Testimonials

Testimonials can and should be used as an effective tool for promoting your business. Testimonials are written or spoken statements from customers providing a positive review of your service or product they used or were provided. The customer will usually...
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Creating Album Artwork

As an artist creating album artwork is an important part of your overall brand and can communicate a lot about your music to your fans or potential listeners. Your album artwork is the audiences first visual exposure to you as...
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5 Reasons Why Small Businesses Should Prioritize Graphic Design

When starting a small business, you have to make decisions about where to spend money. One area that you might be tempted to neglect is graphic design for your branding and marketing materials. This includes everything from your logo and...
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Hierarchy of Design

When designing anything, from a brochure or magazine to a web page it is important to think about the visual hierarchy of the piece. This means thinking about placement, size and color of each component; where everything will be placed,...
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White Space Is Not the Enemy

When it comes to being creative, everything is subjective. However, we all know a good design when we see it developed to its full potential. What is good design? Good design means functional design – when the content in question...
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What Our Brand Means to Us

The Studio’s motto is “infinite possibilities,” so it seemed only appropriate that we design a logo that has multiple meanings. In our world of design and marketing, creativity is everything and having the ability for each of our clients and...
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Things To Consider Before Going to Print

Unlike digital projects, once print projects are completed mistakes cannot be fixed. Making sure that your print document is designed correctly, edited, and exported properly will save time and money later. The following list will help you avoid mistakes and...
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Who Should I Hire For My Design Work & Corporate Branding?

When deciding whom to hire for design work and branding, there is much more to consider than just the initial cost of the project. It’s time to evaluate the pros and cons of the available options and ultimately what you...
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What Your Logo Says About You – Part 3

Miss part 2? Click here to read What Your Logo Says About You – Part 2 Color Really Does Affect Your Brand After deciding what basic category of logo works best for your company, and what font sends the right message...
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